Ultra-Luxury Consulting
Helping brands crack the codes, build their ultra-luxury strategy & experience to win the hearts of UHNWI’s.
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Opening the new frontier of ultra-luxury.
As luxury democratisation continues its exponential expansion, we face the danger of Luxuria Popularis. When luxury becomes perceived as ordinary & looses its lustre. The challenge for luxury brands is to keep pushing the boundaries of luxury to new heights by developing the ultra-luxury frontier. A world where creativity, rarity, exception, elitism, innovation, craftsmanship, wonder & one to one relations reign supreme.
Luxuria Popularis - when luxury becomes:
- Too accessible – With an estimated client base of 500 million by 2030 – is it becoming a luxury crowd?
- Too distributed – with a forever expanding global boutique network, luxury is now available everywhere.
- Too visible – with increased production, what was once limited and rare can now be seen on nearly everyone.
- More common – what was once reserved to the elite now seems to be within the reach of anyone.
Ultra-luxury consulting to push luxury to new heights of extra-ordinary.
Bespoke ultra-luxury consulting that covers all elements of the ultra-luxury mix. Creativity, innovation and 360° expertise & advice that enables brands to take their ultra-luxury business to new heights with their unique interpretation of ultra-luxury that is:
- More elitist – more exclusive and reserved for the growing population of VHNWI’s & UHNWI’s .
- More rare – cultivating unique, limited, hard to find and hard to get creations & experiences
- More differentiated – to distinguish the extra-ordinary elite from the growing luxury crowd.
Your challenges ultra-luxury
You are a luxury executive who wants to conquer the ultra-luxury business & develop your client portfolio of VHNWI’s & UHNWI’s. If you need support on one of the elements below or something even more specific let's arrange a call:
- Ultra-luxury expertise to crack the codes of this very exclusive segment, understand the desires of UHNWI’s & build your vision & business model.
- Ultra-luxury marketing consulting to build your ultra-luxury brand image, legitimacy, offer & client experience.
- Ultra-luxury strategic audit & strategic consulting to assess the SWOT’s & define your ultra luxury strategy, brand platform & action plan to grow this business.
- Ultra-luxury sales & « grands vendeurs » consulting to build your commercial strategy & “grands vendeurs” with the mindset & skills to recruit & develop UHNWI’s.
Ultra-luxury goes beyond ultra-luxury creations, it is a specific business model & cultural mindset.
N°1 INTERNAL
Ultra-luxury service excellence develop the ultra-luxury mindset, business model, processes & teams.
N°2 OFFER
Ultra-luxury product offer build the right offer, creativity & savoir-faire with all the codes of ultra-luxury.
N°3 EXTERNAL
Ultra-luxury client experience build the UL client touchpoints & extra-ordinary experiences.
Tap into the top 10% of financial wealth
The 5 pillars to ultra-luxury success & conquering UHNWI clients.
N°1
Ultra-luxury brand identity
N°2
Ultra luxury creations
N°3
Ultra-luxury grands vendeurs
N°4
Ultra luxury clients
N°5